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High Schoolers and the Skilled Trades: Your Recruiting Guide

Bad Reputation There are roughly 44.7 million Americans with an average of $28,650 in student loan debt (Forbes). Meanwhile, trades industries like construction, plumbing and electric – which frequently offer paid training – are suffering from a bad reputation and lack of interest from young people. With a projected vacancy of 31 million jobs in the skilled trades by 2020, the perception of the industry needs a serious facelift. Research shows 84% of Gen Z… Read More

Want to Sell a Premium Cooling System this Summer?

By: Tim Farmer, Sales Excellence Coach More times than not, making the sale of a premium cooling system boils down to whether a salesperson is viewed as a trusted, knowledgeable HVAC resource. Tim Farmer Today’s consumers want a salesperson who they believe is an expert and extension of the brand and who can guide them through the purchasing process in a transparent manner. A sales person who appears overly eager to push product without a… Read More

Customer Service Skills Can Make or Break Your Business

By Jessica Bermudez, Client Success Manager, LeadsNearby Reprinted from the First Quarter 2019 Women in HVACR Newsletter Missing calls because you’re busy? Maybe you answer in a rush and are short with your customer. It might not mean anything to you. Whether you booked a service or not, there will still be plenty more calls down the line. But not so fast! Jessica Bermudez For the caller who needs help, negative phone interactions are… Read More

Become an Employer of Choice: Creating a Desirable and Emotionally Intelligent Workplace

Contributed by Debbie Muno, The EI Academy Welcome to our sixth and final installment in our series about Emotional Intelligence. We have covered a lot of ground relative to the topic of Emotional Intelligence, Emotional Intelligence in the Workplace, and the positive impacts of enhancing Emotional Intelligence both professionally and personally. Debbie Muno Emotional Intelligence is about making intelligent responses to negative feelings and using specific skills to generate positive emotions in yourself, and others,… Read More
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