Scott Larson

The Gustave A. Larson Company Ranks 54th Most Successful Private Company on Deloitte’s 2019 Wisconsin 75

December 27, 2019

For the 17th year, Deloitte is recognizing 75 of the largest and most successful private companies for the impact they make. The Gustave A. Larson Company announced that it has placed 54th on Deloitte’s 2019 Wisconsin 75™ list, an honor celebrating Wisconsin’s Private Sector.

Scott Larson
Scott Larson

Larson’s President, Scott Larson, says “We’re proud to contribute to the growth of Wisconsin’s economy for the 17th year in a row, and honored to place on a list with so many other companies that put Wisconsin first.”

“The Wisconsin 75 list doesn’t just include some of our state’s most recognizable brands. It also highlights many exciting and emerging companies,” said Scott Wrobbel, US central region leader and Wisconsin managing partner of Deloitte LLP. “Deloitte is delighted to recognize the important role these private companies play in Wisconsin’s economy.”

The Gustave A. Larson Company has been featured on the WI 75 list every year since its inception in 2003.

About Deloitte’s 2019 Wisconsin 75

Deloitte’s annual Wisconsin 75 list salutes the largest privately held Wisconsin-based companies. These companies play a key role in the state’s economy. Wisconsin 75 award winners are selected based on annual sales revenue.

To be eligible for Deloitte’s Wisconsin 75 recognition, companies must have a majority ownership by an individual(s), family, employee stock ownership plan, or private equity firm. Public companies are eligible when greater than 50 percent of the value or vote of the shares are owned by individuals, family, an employee stock ownership plan, or private equity. Additionally, companies must have annual sales revenue of at least USD 50,000. The Wisconsin 75 excludes cooperatives and accounting, tax, legal, and consulting service companies.

About Gustave A. Larson Company

The Gustave A. Larson Company is the Midwest, plains and mountain states’ leading wholesale distributor of heating, ventilation, air conditioning and refrigeration (HVACR) equipment, parts and supplies from over 450 different manufacturers. In addition to a full line of equipment, controls, supplies and replacement parts, each location offers customer educational opportunities, including technical and business training.

Family owned and operated since 1936, the Gustave A. Larson Company’s corporate offices are located in Pewaukee, Wis. The company employs 450 team members throughout 20 states and 53 locations.

To learn more visit, or call 262-542-0200.