RectorSeal eCommerce site on laptop

RectorSeal Enhances and Expands eCommerce System to Support Outstanding Customer Satisfaction Goals

February 15, 2021

As a leader in providing programs that support its outstanding legacy of customer support, RectorSeal®, Houston, a leading manufacturer of quality HVAC/R tools and accessories, and a wholly-owned subsidiary of CSW Industrials, Inc. [Nasdaq: CSWI], is enhancing and expanding an eCommerce system available to its customers.

RectorSeal eCommerce site on laptopRectorSeal’s eCommerce platform is designed to allow manufacturer representatives, distributors, end-users, and RectorSeal’s sales staff access to the company’s complete product line 24/7/365. “As more and more businesses operate from decentralized locations, RectorSeal must reflect that changing environment by providing enhanced tools and support programs,” said Jeff Underwood, Vice President, Sales & Marketing, RectorSeal. “Business hours are more fluid now than ever before. It’s our goal to be available whenever and wherever our customers have a product need to fill.”

The eCommerce platform is accessed directly at

Features of the secure, easy-to-use eCommerce platform include options to research specific products, order products, track orders, review invoices, interact with customer service staff, and more.

Users of the eCommerce system will have the ability to view customized pricing, set multiple delivery dates and locations, and view order history. Moreover, the platform is mobile responsive, allowing for a consistent experience regardless of the operating system when connecting via computer or phone. “Of special interest to our customers is the ability to review product specifications, learn why our products perform better, and what applications work best with our products, all before making a final purchase,” suggests Underwood.

Customers of Metacaulk® firestop products will also have immediate access to the eCommerce platform, while TRUaire registers and grills customers will in the coming months. “We want to ensure that all of our customers have the option to use the eCommerce platform, so migrating the Metacaulk and TRUAire product lines is essential to our continuous focus of providing the best customer experience possible,” advises Underwood. “Our eCommerce platform is designed to be highly dynamic. That ensures we will continue to enhance and add new features as the site matures and as we remain reflective to changing customer needs.”

The eCommerce website is a natural extension of the digital tools that RectorSeal is providing to its customers. Online training classes presented by RectorSeal’s training professionals are currently available. Also, BlueVolt – a pioneer in the online eLearning industry – training is now available to RectorSeal customers. “Proper training can make the difference between being successful or losing sales. Without proper training, a quality installation becomes a risk,” advises Underwood.

Founded in 1937, RectorSeal has centered around a simple growth mission: To provide innovative solutions to the professional trades. RectorSeal supports the heating and cooling, plumbing, electrical, and construction industries with a wide variety of products, services, and support programs.

About RectorSeal

The RectorSeal LLC, is a manufacturer of chemical, mechanical, and firestopping products for the professional trades. The company is centered on a simple mission: To provide innovative solutions to the professional trades.

RectorSeal wants to help professionals in the heating & cooling, plumbing, electrical, and construction industries perform their work faster and with greater reliability. Founded in 1937, RectorSeal originally focused on manufacturing specialty chemical sealants. One of our first products, RectorSeal Number 5, became a staple of the plumbing industry, serving as a common thread sealant throughout the U.S. Since these beginnings, RectorSeal has continued to grow by expanding its offering of chemical and mechanical products to support the tradesman. Today, RectorSeal has developed a robust line of chemical, mechanical, and firestopping products. These products are distributed through an extensive wholesale distribution network. Primary products included thread sealants, firestopping sealants, plastic pipe cements, anti-seize compounds, fluxes, lubricants, chemical cleaners, duct sealants, leak locators, and other specialized products. Many of these products have built a strong following among contractors due to their differentiated performance and from being the first to tackle challenges faced by the professional trade. For more information, visit, email: [email protected], or call (800) 231-3345.

About CSW Industrials

CSWI is a diversified industrial growth company with well-established, scalable platforms and domain expertise across two segments: Industrial Products and Specialty chemicals. CSWI’s products include mechanical products for heating, ventilation, air conditioning, and refrigeration applications, sealants, and high-performance specialty lubricants. Markets the CSWI serves include: HVAC/R, architecturally-specified building products, general industrial, plumbing, rail, energy, and mining. For more information, please visit