Between the Lines
Editorial
Between the Lines: Saying Good-bye to an Old Friend
By Fred Martel It has been said that we should celebrate the life of a lost friend – easier said than done. I knew Art […]
Editorial
Between the Lines: It Won’t Sell Itself
By Fred Martel Regardless of the brand names you offer, they all have to be sold. The marketing efforts of the manufacturers provide name recognition, […]
Editorial
Between the Lines: Attitude
By Fred Martel Are you a productive person? Do you have employees who could be more productive? Work attitudes can determine whether the answer to […]
Editorial
Between the Lines: New Year – New Plan
By Fred Martel Are you a productive person? Do you have employees who could be more productive? If your business plan includes doing what you […]
Editorial
Between the Lines: Optimism Rules
By Fred Martel “An optimist stays up until midnight to see the New Year in. A pessimist stays up to make sure the old year […]
Editorial
Between the Lines: Strength in Convictions
By Fred Martel Every customer service and sales situation must include a foundation of positive, upbeat tones. That is not to say that you need […]