Butcher Distributors’ training schedule commenced with a successful fall and still has several highly anticipated classes planned for spring of 2019.

Butcher kicked off its training year with the Trane/Mitsubishi Electric Ductless Roadshow. Then, in December Butcher hosted its first digital marketing class. Dealers learned digital marketing best practices from experts from Google, Trane Corporate, and Mediagistic. These fall classes were just the beginning of the training season; there are many additional spring classes that will assist Trane dealers in becoming successful businesses that are built for long-term stability and profitability.

The Planning for Profit Workshop will be held at the end of January in Hammond. Bill Kinnard, President of Grandy and Associates, will be hosting the class and working alongside the dealers. This class teaches dealers to stop depending on “hot and cold” and weatherproof their business with a well-managed, profitable maintenance program. Through a well-developed maintenance program, dealers will be able to stabilize profits and cash flow in their companies and develop a long-term client base instead of one-time customers. Attendees will learn how to develop their lead replacement pool and retain a consistent labor force by providing work year-round.

February will begin with the Variable Speed Service Training. Dealers will learn about variable speed troubleshooting, Nexia equipment and Wi-Fi, expansion valves, new furnace platforms, and much more. The month will end with the Trane Factory Tour where each attendee will experience a factory and laboratory tour of Trane’s manufacturing facility in Tyler, Texas. April’s Trane 4-day Boot Camp is guaranteed to help you boost residential HVAC sales and profits and overcome homeowner objections. Butcher Distributors also offers online product, sales, and technical training with over 25 NATE approved CEH’s and provides NATE testing for Trane Dealers and the LA Heat Pump Association.

When asked why it’s necessary to provide such intense training Dave Falgoust, from Butcher Distributors Inc., says, “While many distributors offer supply house services, we are focused on assisting our dealers into becoming successful businesses that are built for long-term stability and profitability. We try to differentiate ourselves by excelling at both customer service and satisfaction, plus offering programs and training to improve the dealer’s business and hopefully quality of life.” Butcher Distributors, Inc., being the innovator in the industry, encourages any dealer or service tech to contact them and learn more about its many offerings of training classes; they would like to assist everyone in succeeding in this ever-changing market.